January 5, 2004—Concord Camera Corp. (“Concord”), announced today the Polaroid PZ1710 35mm zoom camera. This new power zoom camera combines one-touch wide-angle & telephoto 35-57mm zoom, auto plus fill-in flash, motorized film load/advance/rewind and red-eye reduction at an affordable suggested retail price of only $19.99. The multiple flash modes for auto plus fill-in flash enable the user to take pictures in any lighting condition with excellent photo results. The auto-flash works in low light conditions allowing for worry-free picture taking. To reduce the red-eye effect the camera is equipped with an automatic red-eye reduction device, which lights up and shines in the subject’s eyes to locate the pupils, reduce the reflection, and create red-eye free photos. This 35mm film camera is made in China and uses two AA batteries to power all its features. The camera also has an optical viewfinder, Film view window in the back cover, flash ready LED, ¼ inch 20 thread tripod mount, and a handy carry strap.